09
Di
Dispatch
Build the day, assign crews and equipment, and push routes to the field — with double-booking caught before it happens.
The platform
One platform for the whole lawn care operation.
From the first estimate to the last invoice, every capability lives in the same system and shares the same data. Here is what runs underneath.
01
CuCustomers
05
EsEstimates
21
CpCustomer Portal
22
CmContact
06
GrGrowth Model
07
RcRecurring
08
PlPlanning
14
AvAvailability
13
CalCalendar
09
DiDispatch
10
RtRouting
12
CwCrews
19
TtTime
44
EpEmployee
52
TpTreatments
24
InInvoicing
26
PaPayments
48
WlWhite-label
Element 06 · Growth model
Mowing scheduled by how grass actually grows.
A calendar says “every 7 days.” A lawn doesn’t. Iteratium predicts each property’s next visit from eight research-backed factors, so crews show up when there’s work to do — not before, not after.
Grass type
Soil
Shade
Irrigation
Season
Temperature
Rainfall
Fertilization
Tall fescue · partial shade +0.9 cm/day
Irrigated · fertilized wk 3 ×1.18
Predicted threshold in 6 days
Next mow auto-scheduled Tue Jun 30
Elements 08 & 10 · Planning & routing
A drivable week in three steps.
1
Cluster
Due jobs are grouped by geography so each crew works a tight service area, not the whole map.
2
Balance
Workload is spread across crews and days against real durations and availability.
3
Sequence
Each route is ordered with TSP optimization on live Google Maps drive times, then dispatched.
CREW B · TUE · 9 STOPS · 31.4 MI
Elements 09, 12 & 19 · The field
From the dispatch board to the truck.
19
Tt
Time tracking
Crews move jobs from en-route to started to complete. The office sees the week as it happens, with an audit trail on every change.
07
Rc
Recurring services
Standing visits regenerate automatically, timed by the growth model and the business calendar — holidays and vacations included.
Elements 24 & 26 · Billing
Invoices that write themselves.
The moment a job is marked complete, the invoice drafts against the billing period. Card payments and autopay sync back on their own, and customers get notified by SMS and email.
Auto-draft on completion
Billing periods
Autopay
SMS & email receipts
Mowing — 3514 Oak Ln $58.00
Edging & trim $22.00
Fertilization — spring $74.00
Total $154.00 · autopay
Elements 21, 44 & 47 · Portals
Everyone sees the part that’s theirs.
47
Ad
Admin
A health dashboard over revenue, customers, and operations — plus every management screen from dispatch to the growth-model settings.
21
Cp
Customer
Self-service properties, twelve months of history with photos, estimate requests, and a contact channel that routes straight to your team.
44
Ep
Employee
The day’s route, a one-tap status workflow, job notes, and photo capture — built for a phone in a work glove.
Under the hood
Modern, hosted, and built to last.
.NET 10 · Blazor
Azure SQL
Azure Container Apps
Helcim payments
Google Maps routing
SMS & email · ACS
Role-based access
Audit logging